global: Convert simple_strtoul() with hex to hextoul()

It is a pain to have to specify the value 16 in each call. Add a new
hextoul() function and update the code to use it.

Add a proper comment to simple_strtoul() while we are here.

Signed-off-by: Simon Glass <sjg@chromium.org>
diff --git a/common/lcd.c b/common/lcd.c
index ab5614a..16a0a7c 100644
--- a/common/lcd.c
+++ b/common/lcd.c
@@ -747,7 +747,7 @@
 	if (op == env_op_delete)
 		return 0;
 
-	addr = simple_strtoul(value, NULL, 16);
+	addr = hextoul(value, NULL);
 	/* See README.displaying-bmps */
 	aligned = (addr % 4 == 2);
 	if (!aligned) {